CIRCULARITY
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We believe that our responsibility, as a fashion brand, goes beyond the online-store. That is why, your SOLVE clothes will become nutrients to the soil, not polluting textile waste. |
WHY CIRCULARITY?The current state for the post-consumer textile material flows for Scandinavia, UK and the Netherlands region reveal that 61% (1299,4 KT) of the used clothing is not collected, it ends up in landfill or it is incinerated, shows research conducted by Circle Economy Amsterdam.
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We wanted our clothes to circulate responsibly and effectively through their entire life, at their highest utility and value, and in the end, after many years, return safely into nature. Because we wish to care for our clothes from the day they are born, until their last day of use, we created a life cycle that traces the garment's life from fiber to disposal. Follow the journey of your SOLVE clothes and be part of the amazing result* *in order to extend the life of your garment and dispose of it in the right way please see the care section. |
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LIFE CYCLE
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we source and produce within Europe in order to decrease CO2 emissions produced by transportation.
OMDANNE begins from eucalyptus trees from sustainably-managed forests. The fiber, then, is produced in a closed-loop system recovering almost 100% of the organic solvent used in the process. Afterwards, the fabric is made in a certified sustainable manufacturing process with no harmful chemicals used and responsible management of environmental performances. The garments are manufactured in a certified fair-trade production facility and then we focus on e-commerce to sell our products, a practice that uses considerably less energy than traditional retail. The last two phases: use and disposal are carefully guided so that, in the end, after many years, the garments become nutrients to the soil. |